Tweet ideas · Black Friday
On Black Friday every brand tweets the same thing at the same hour: a percentage, a countdown, a code. The tweets that get noticed either make shoppers laugh at themselves or give a plain, specific reason to buy, like what the price normally is and when it goes back up.
Every tweet on this page is original, written for you to post or adapt. Square brackets mark the bits to fill in.
These 50 cover both sides of the counter. Shoppers get jokes and honest takes. Brands and founders get sale announcements written like a person wrote them. Replace the placeholders with your own numbers and dates.
Black Friday is when I save $40 on something I didn't know existed on Thursday.
my cart has been "ready to check out" since 6am. i am not ready. the cart is.
Saved so much money today I'm basically rich now. Please don't check my bank app.
Every Black Friday I buy one thing I need and four things that were "too good to pass up." The four are still in the box from last year.
Me: I'm not shopping this year. Also me, 11:58pm Thursday: refreshing the page.
If you hear me say "it's basically free at this price" please take my phone away.
Black Friday cardio: running between three tabs before the timer ends.
the delivery driver is going to know me by name by Monday
Bought a blender for 60% off. I don't make smoothies. I might start. That's the plan.
Black Friday deal I'm actually proud of: I didn't buy anything. Saved 100%.
Nothing humbles you like adding something to cart at full price on Wednesday and watching it drop on Friday.
Wishlist from November 1st, finally paying off. Patience is just shopping with a calendar.
Black Friday tip: check the price history before you buy. Half the "deals" are the regular price with a red sticker.
Before you check out today, ask: would I buy this at full price next month? If no, close the tab.
The best Black Friday purchase is the thing you've wanted all year and kept putting off. Everything else is noise.
Quietly buying gifts from small shops today and my bank account feels a lot better about it.
Hot take: the best deals this week are on software and courses you'll actually use, not TVs.
Unsubscribed from 14 store newsletters this morning. My inbox thanks me. My wallet thanks me more.
If you're skipping Black Friday entirely, go for a walk. The outside is not on sale but it's free.
What's the one thing you're actually buying today? Not the impulse ones. The one you planned.
Black Friday reminder: the deal will come back. Your budget for January might not.
My rule: one planned purchase, one gift, zero "limited time" anything.
Black Friday: [your product] is [X]% off until Monday night. That's the lowest price we'll run all year. No tricks.
Our Black Friday sale, in plain words: What: [X]% off every plan When: Friday to Monday Why: it's the one time a year we do this
We don't do sales often. We're doing one now. [X]% off [your product] through Cyber Monday.
No countdown timer. No fake scarcity. Just [your product] at [price] until [date].
If you've had [your product] in your cart since summer, this is the week.
Black Friday deal: buy one year of [your product], get the second free. Ends Monday at midnight.
Our sale starts now. Our support team is fully staffed all weekend, so ask us anything before you buy.
Regular price: [price]. This weekend: [sale price]. Monday at midnight it goes back. That's the whole announcement.
Black Friday for existing customers too. Upgrade at the sale price, keep everything you've set up.
Last day of our Black Friday sale. After tonight the price goes back to [price] and stays there.
We put the Black Friday discount on the plan most people actually choose, not the one nobody wants.
Every Black Friday order this week includes a handwritten note from the team. Yes, all of them. Send help.
Cyber Monday is our last call. [X]% off [your product] until 11:59pm. We won't email you about it five times.
Gift idea for the person who has everything: [your product]. It's [X]% off, so you can buy one for yourself too.
Indie maker Black Friday: one discount, one tweet, back to building. [your product] is [X]% off till Monday.
We're a [number]-person team. A Black Friday sale for us means a month of runway. Thanks for even looking.
Small shop Black Friday: everything is made by hand by me, and everything is [X]% off this weekend.
Not running a Black Friday sale this year. Our prices are what they are all year. If that's useful, here's the link.
Every Black Friday purchase from a small business is one person doing a happy dance in their kitchen. I'll be that person today.
Ran our first Black Friday sale last year and got [number] orders. This year the goal is to answer every one of you personally.
Founder confession: I hate running sales. But people asked for one, so [your product] is [X]% off until Monday.
If you can't buy anything this weekend, a retweet helps a tiny shop more than you'd think.
Black Friday lesson from running a store: discount less, ship faster, reply to every DM. People remember the reply.
Our biggest Black Friday surprise last year was how many orders were gifts. So this year we added free gift wrapping.
Supporting a small business today? Drop the link in the replies. I'll buy from at least one.
Shipping cutoff for Christmas delivery on Black Friday orders: [date]. Writing it here so nobody's sad in December.
We're donating [X]% of every Black Friday order to [cause]. Buy something useful, help something good.
Small business Black Friday, honest version: we're nervous, the coffee is strong, and the shop is open.
Want one in your own voice?
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